Your Print Planning Calendar 2026
A Strategic Month-by-Month Guide to Print, Packaging, POS and Campaign Planning
Let's Plan Your Year Together →
January
Plan, budget and review
Finalise the year's marketing calendar
Plan Q2/Q3 packaging changes
Audit print assets
Start briefing designers
Book long-lead print slots
planning
packaging
February
Packaging updates & spring campaigns
Lock in packaging redesigns
Begin artwork for spring promotions
Start structural work for summer POS
Review label and insert inventory
packaging
pos
March
Spring production
Finalise spring artwork
Print POS, brochures, catalogues
Brief printers for summer campaigns
Begin asset creation for June-July launches
production
pos
April
Outdoor and summer POS
Produce FDUs
Print outdoor signage
Prepare event graphics
Run test prints for packaging
pos
signage
May
Summer rollout
Deliver summer POS
Print booklets and promotions
Prepare seasonal packaging
Begin Autumn planning
pos
packaging
planning
June
Begin Christmas production
Start festive packaging concepts
Begin POS prototypes
Order premium finishes
Lock in retailer deadlines
christmas
packaging
pos
July
Back-to-school & Autumn
Lock autumn artwork
Produce back-to-school displays
Prepare Q4 packaging
Plan Black Friday campaigns
packaging
pos
seasonal
August
Christmas production
Print festive packaging
Produce Christmas POS
Build FDUs
Ship to warehouses
christmas
packaging
pos
September
Christmas rollout
Deliver festive POS
Complete winter materials
Plan Q1 packaging
christmas
pos
planning
October
Black Friday
Print Black Friday signage
Finalise spring packaging
Produce winter catalogues
seasonal
signage
packaging
November
Final seasonal sprint
Christmas toppers
Print winter offers
Prepare Q1 campaign materials
Brief January launches
christmas
planning
December
Review, audit and reset
Audit physical assets
Review print spend
Prepare Q1 changes
Update your print calendar
planning